Platinum is one of the rarest elements in the world; in fact, platinum is thirty times more rare than gold! It's a very durable metal with a high melting point of around 3228°F (1772°C). Platinum has excellent properties when used for jewelry, as it does not corrode or tarnish and is more resistant to scratching and denting when compared to gold. Platinum is a very dense and durable metal, which makes platinum a great choice for setting diamonds - making platinum an ideal metal for those looking to invest in a high-end piece of jewelry. Platinum is more expensive than gold because it's heavier--despite looking identical. The extra weight makes platinum jewelry feel luxurious.

White gold is an alloy made with pure 24-karat yellow gold and platinum or other white metals. White gold has the same beautiful silver-like appearance as platinum but does not have the same durability and longevity. White gold has a warmer tone due to its yellow gold content and is usually plated with white rhodium to achieve a bright white silver-like finish. Over time the white rhodium-plated finish will fade away and you may choose to have your piece re-plated. White gold is a softer metal when compared to the density of platinum; therefore, it is a more delicate metal and will require more care. White gold is more malleable and is a preferred metal choice for jewelers when creating intricate settings and jewelry designs.

Overall, platinum and white gold offer unique benefits for those seeking a special piece of jewelry, and both metals are great choices for crafting long-lasting beautiful pieces.

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